PMI Entertainment Group (PMI) is running a month-long series of summer promotions for the Resch Center by using PACsocial to create a contest hub featuring a variety of prizes and sponsors. To enter, fans need to provide contact data including email, phone number and zip code. PMI can then use this data to enhance its marketing of upcoming events, including targeted email messaging and retargeting campaigns.
In the first 10 days, the summer campaign already received more than 2,000 entries! These campaigns are a great way to connect with fans, promote upcoming events, and collect data for future marketing efforts.